A/B testing with Unless
Learn how to run experiments in Unless with split tests, A/B/n tests, control groups, and page goals.
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Measure success
Learn how to analyze your goals, track results, and make the most of your visitor personas.
How to analyze goals, audiences, and experiences
Here's how to use Unless' built-in data platform to analyze the success of your optimization project.
How to set up goals
Goals measure how often audiences complete a specific action. Learn how to set up a goal and how to add a goal value.